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The PM Reader

Articles from local experts designed to help you grow your business, and features on local entrepreneurs.

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Window Shop News
Window Shop News

New non-profit status and a dream partnership with My People’s Market.

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CommunityMeghan SinnottMay 23, 2021Events, Markets
Holiday Gift Guide
Holiday Gift Guide

Best Portland Made gifts of 2020.

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CommunityPortland MadeDecember 7, 2020Brands
Window Shop 2020
Window Shop 2020

Support local makers this holidays with Window Shop PDX 2020.

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CommunityMeghan SinnottNovember 28, 2020Events, Markets
How to Shop Local in 2020
How to Shop Local in 2020

Get the low-down on holiday markets and where to buy from local makers.

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CommunityMeghan SinnottOctober 14, 2020Events, Markets
Mamancy Tea Shop Now Open
Mamancy Tea Shop Now Open

Stop on by and enjoy a cup of tea with their founder, Anne, a trained tea sommelier.

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BrandsMeghan SinnottJune 24, 2020High Society CollectionBrands, Beverage
Make Peace PDX - A Benefit Auction
Make Peace PDX - A Benefit Auction

A Portland maker’s auction to support Black futures.

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BrandsMeghan SinnottJune 16, 2020Redfox CommonsBrands
Exploring New Ways to Support Local Makers
Exploring New Ways to Support Local Makers

We’re going virtual so that local makers can continue to connect and grow.

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Social Media, CommunicationsMeghan SinnottMarch 19, 2020Redfox CommonsDigital Marketing, Email Marketing
Instagram: Tips for Business Owners
Instagram: Tips for Business Owners

Up-to-date social media tips for this ever-changing platform.

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Social Media, CommunicationsMeghan SinnottFebruary 24, 2020Redfox CommonsInstagram, Digital Marketing
How is Your Packaging Stacking Up?
How is Your Packaging Stacking Up?

John Connor of MadeHere PDX brought together three local makers who have cracked the packaging code for us to learn from.

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Design, Entrepreneur TalksMeghan SinnottJanuary 29, 2020Redfox CommonsRetail Strategy, Chocolate
Meet Makers at the Gifted Holiday Night Market!
Meet Makers at the Gifted Holiday Night Market!

Makers gather at ADX on December 10th so that you can support local in the most enjoyable way.

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CommunityMeghan SinnottNovember 25, 2019Brands, Events
What are Journalists Really Looking For?
What are Journalists Really Looking For?

No-nonsense tips from PR professionals.

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PRMeghan SinnottOctober 29, 2019Redfox CommonsPR, Social Media
High Society Collection -- Jewelry for the Young at Heart
High Society Collection -- Jewelry for the Young at Heart

Meet Erin, designer of clever, classy jewelry with playful twists.

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BrandsMeghan SinnottSeptember 24, 2019High Society CollectionBrands, Design, Jewelry
Learning with Legos
Learning with Legos

How the relentless pursuit for the elimination of waste can help us streamline our processes.

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Business BasicsMeghan SinnottSeptember 23, 2019WeWork US Custom HouseManufacturing
Olander Earthworks -- Rolling with it
Olander Earthworks -- Rolling with it

Learn how one little shop accident changed the trajectory of this man’s work, & how the Saturday Market enables him to perfect and sell his product successfully.

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BrandsMeghan SinnottSeptember 23, 2019Olander EarthworksEntrepreneurship, Brands, Design
Do You Know What Your Audience Needs?
Do You Know What Your Audience Needs?

Connect efficiently with your audience (do more, spend less!) with these tips from a paid digital media master.

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Sales & MarketingMeghan SinnottSeptember 3, 2019ADXDigital Marketing
It's Time to get Comfortable with Your P&L
It's Time to get Comfortable with Your P&L

No matter where you are at with your business, you should be familiar with your Profit and Loss Statement.

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Business BasicsMeghan SinnottAugust 7, 2019Finance
Reviving Local Yarn Manufacturing
Reviving Local Yarn Manufacturing

Brooklyn Tweed is designing, sourcing, dyeing, and spinning yarns 100% within the USA.

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BrandsMeghan SinnottJuly 23, 2019Brooklyn TweedEntrepreneurship, Brands, Clothing
Ready to Scale Up?
Ready to Scale Up?

What possibilities lay ahead should you find your dream supplier?

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DesignMeghan SinnottJuly 15, 2019Scaling Up, Manufacturing
Please, Stay on My Website
Please, Stay on My Website

How to cover your website in virtual super glue.

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Sales & MarketingChris CantinoMay 15, 2019Conversion Rate Optimization
30 Seconds, Go!
30 Seconds, Go!

We all know we’re supposed to have an elevator pitch. But when we’re on the spot, come it never comes out quite right?

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CommunicationsChris CantinoMay 15, 2019The Elevator Pitch
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